Pay per click Goolge and Bing

The objective of advertising with Google and Bing is not to get the most visitors on your website, but to get the most relevant visitors. Visitors who really need your product. Our experienced Google AdWords and Bing Ad specialists are able to support you, in developing the right advertisements and campaigns for reaching your target group. Location and gender, age, interests, bought products and search words are a few of the options, which help to optimize your target group. With the right advertisements and an optimized target group, you will get the best results from your Google or Bing campaign.

Google Adwords

With advertisements in Google AdWords, you will not only get more but also more relevant website visitors. This type of advertising is effective, because only your own target group sees the advertisements. Besides the possibilities of describing a target group, it is also possible to choose a location for the advertisements, such as the European region for instance. You only pay for the clicks on the advertisements. ABC Business Directories can test various texts and pictures in advance, and only use the advertisement that provides the best results.

Bing Ads

The Microsoft search engine Bing Ads is growing continuously. Its size is not yet comparable with Google, but it is certainly a good possibility for an investment. The click frequency is high and the cost per click is low. The costs are low, because the search results are less relevant, but this is compensated by the high click-through frequency. Your advertisements in Bing have less competition and the costs are lower. The company behind Bing is Microsoft. That is the reason why the market share of Bing is growing within companies.